White Hat SEO

White Hat SEO is the use of best practice Search Engine Optimisation Techniques generally used by professionally trained SEO Practicioners.

Penguins are fearsome creatures if you do Black-Hat

Code Name Penguin: A Powerful Force for Good SEO! I'm a bit late with this report, but I was asked about about duplicate content on websites the other day so I thought I had better answer with a short update. Google Penguin, is the code name for an algorithm update, one of many in recent years that Google have made to improve the quality of content returned in the Search Engine Results Pages (SERP's). This is a really positive step, welcomed by the "White Hat Community" Thank Goodness for Google Penguin Penguin was developed by Google to … [Read more...]

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