So you want to be the Key Person of Influence, the go-to person in your Industry or sector? If you’ve got the knowledge, we’ve got the technology!
It’s a given that you have the skill, but possibly you have not yet been recognised as the Key Person of Influence because you have not had the opportunity or knowledge to gain the exposure needed to attain this accolade.
We can provide the resources needed to become a Key Person of Influence.
Technology, know-how and you
We don’t do off-line and traditional marketing because our specialty is Online Business Development and Online Brand-Building. If you have a mega-brand mindset we can help you amplify and project it all the way to achieving the coveted Key Person of Influence.
Key Person of Influence – Content really is King
You’ll not be surprised to hear that that content is the driver en route to Key Person of Influence status, and that means a lot of hard work. But we are here to share that with you and guide you along the way.
You will need to develop your personal brand online as well as the commercial expertise you have; and our goal is to ensure that when people search for your name online that they not only find you on the first page of Google but you “Own” the first page of Google for your name and your expertise.
Don’t be fooled that becoming a Key Person of Influence is an easy or quick task, it’s not and we will have to work hard for some considerable time to reach that point. It took me seven years to be recognised online as a Key Person of Influence, but I did not know then what I know now…
Key Person of Influence Elements
The Key Person of Influence is easy to find online and makes him or herself accessible to all friends, followers and fans. The Key Person of Influence seems to be everywhere online and is always in the online public eye. This is achieved by disseminating your content over a wide & deep network.
Key Person of Influence Mindset
The required volume of content creation, dissemination and network engagement requires and open, random and supportive attitude, and quite often this requires a mindset change from the Key Person of Influence.
New strategies, working routines and habits need to be learned and perfected for the Key Person of Influence to thrive.
Key Person of Influence Technology Evolution
When the KPI understands how the internet works and how it has evolved he or she will be able to create a Discoverability Strategy to rise above their competitors.
Discoverability in Our Fast-Forward Digital World
Getting found during online search is key to becoming the Key Person of Influence and this requires knowledge of Blogging, SEO, Social Media and “Inbound” search strategies.
The #No.1 Organically ranked website on a Google search gets 40% of all click-through’s for the search term, and if that’s you can expect huge rewards.
Using your website/s, blogs and selected social media platforms will help accelerate the discoverability process, but you’ll need to know how to do it, and that’s where we come in.
Management of Productive, Meaningful Time
Forming productive working habits to manage the Key Person of Influence‘s time when communicating and engaging with their network is a key learning experience, because your discoverability will be accelerated by the amount of effort you put in and you cannot afford to waste a second.
As your network grows you will begin to receive hugely increased numbers of notifications and messages which need to be managed efficiently without interfering with your normal working routines, we’ll show you how to manage this productively.
Our Key Person of Influence Discoverability Package Includes
Personal Brand Website and Blog – Business Website and Blog – Selected Social Media
These constitute the Online Key Person of Influence Elements, and please remember that in the world of the KPI, not all websites and strategies are equal… Call us if you would like to learn more.
Discoverability and “social presence” is part of the Key person of influence journey, you need your content to be shared and discussed across many networks, and for that to happen you need to be a participating member of many social sites. The question is which ones? We can help you with social presence and social influence, but first you need to have a business hub, an online marketing platform (state-of-the-art website) which will represent you and your business with integrity and pride.
Search Engine Optimisation – SEO Ready Websites.
Search Engine Optimisation (SEO) is more important than design and function because without SEO your website is unlikely to be found. All of our Websites include Advanced Search Engine Optimisation tools so you can rely on a Web Business Builder website to get to you where you need to be.